Frankfurt Motor Show 2015
Citroën has been boldly setting trends in terms of automotive creativity for some 95 years, with cars designed to meet customer needs in each era. The 2015 Frankfurt Motor Show is the opportunity for the brand to show its comfortable cars, with an inimitable style that makes them a genuine pleasure to own and drive. The Frankfurt Motorshow is open from September 17 – 27.
BOLD, CREATIVE CONCEPT CARS
Citroën’s two concept cars at this year’s Frankfurt Motor Show offer a glimpse of how the brand sees the car of the future.
The Citroën Cactus M concept, inspired by the Méhari, will premiere at this year’s Frankfurt International Motor Show. This is a fresh, vibrant take on the C4 Cactus and a fitting tribute to the production car’s incomparable design and personality. This cheerful concept car clearly has outdoor leisure activities as its inspiration. At ease on all types of terrain and in all situations, the Cactus M concept inspires a sense of well-being, freedom and escape. The interior illustrates this approach, using materials inspired by open-air activities. Ready for all sorts of adventures, the cabin can even be hosed down thanks to the drainage outlets integrated in the foot wells. Inspired by the world of surfing, the seats are designed to resemble wetsuits and are upholstered in a brightly coloured neoprene waterproof fabric.
The Citroën Aircross is making its European debut at this year’s Frankfurt Motor Show and demonstrates how Citroën sees the SUV. On its maiden European outing, the Aircross concept showcases a body style that expresses the global potential of Citroën‘s new brand positioning. The physical comfort afforded by the generously proportioned seats is enhanced by the warm, welcoming materials and the combination of pale shades and stimulating colours. The sleek, horizontal styling lines give the feeling of space and the generous geometric shapes frame an uncluttered interior. All of the technologies on board are meaningful and offer a brand-new, delightfully laid-back motoring experience.
A MODERN PRODUCT RANGE, WITH EVEN MORE APPEAL
Citroën has released several new models over the last few months, all expressing the brand’s new positioning and its unique set of values. First came the C4 Cactus, an entirely different kind of car that is both technological and comfortable, with a unique personality. C4 Cactus has won more than 35 international awards, including the prestigious World Car Design of the Year prize, awarded on 2 April 2015 in New York. For Frankfurt, the C4 Cactus is sporting new equipment, such as asymmetrical split-folding rear seats, a new BlueHDi 100 S&S ETG6 drivetrain and a new ‘Jelly Red’ body colour that makes the car look even more irresistible.
The Citroën C1 also appeals, with new equipment such as Active City Brake and Lane Departure Warning, as well as new colour schemes such as ‘Blue Lagoon’, which gives the car even more of an individual personality. The new shade joins the seven others in the colour chart and is included in the list of two-tone versions that are now available on both three-door and five-door models.
Updated versions of two Citroën best sellers are also on display at the Frankfurt show. The C4 New Range and New Berlingo Multispace are key players in their respective market segments. The New Citroën Berlingo Multispace pushes the virtues of versatility, space, comfort and equipment even further and the C4 New Range shows its elegant design, excellent comfort and irreproachable driveability, and reasserts its status in the compact car segment.
MORE EFFICIENT ENGINES
Citroën harnesses cutting-edge powertrain technologies to offer customers the very best engines and gearboxes in the industry. This is exemplified by the latest-generation powerplants, such as the BlueHDi 150 S&S diesel unit with manual transmission and the BlueHDi 180 S&S EAT6 automatic, both of which power today’s Citroën C5. The PureTech range of petrol units, including the three-cylinder turbocharged PureTech engine recently named as an International Engine of the Year, are available on C3, C3 Picasso, C4 Cactus, C4, C4 Picasso and Grand C4 Picasso.